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The making of a mannequin

The creation of a mannequin starts in the creative area after analysing  the international fashion scene as well as sustainable materials and possibilities.

As most of our mannequins are customised we offer a wide range of production options from 3D to personalised mannequins and props.

We are the oldest mannequin company and we are the only one in the world to  only produce entirely recyclable mannequins in Milan. Here we have a sculpture laboratory where our creations take shape, as well as in our 3D & sketches office.

Sculpture lab

Our in-house print capacity can reach almost 200units per day allowing short lead times and competitive pricing.

Our highly skilled team of painters and tailor experts create crafted customised and standardised mannequins, bust forms and accessories.  .


Sewing department

Painting Department

Scans are downloaded on numerically-controlled milling machines, which create aluminum prints that include extruded plastic and give life to different parts of window mannequin.

Eight automatic polishing tables refine the product, which is then transferred to the dedicated line for painting and then for personalization in the hair and make-up area. The cycle concludes with the product testing and packaging in a box.

The scrap plastic material, still of a high quality, is recovered and then inserted into the production process. With the basic cycle complete, La ROSA’s fashion display mannequins is withdrawn from and then reinserted into production.

The electricity used at La Rosa is produced by the company’s own photovoltaic park, which produces 1.5million Kilowatts per year.


Recovering waste

Window mannequins and Eco-Sustainability

La ROSA has an approach that is completely devoted to environmental sustainability. Two tons of plastic are needed in order to produce 200 display mannequins.

Around half of all materials used by La ROSA are recycled, saving 700 kilograms of petroleum and avoiding the transmission of 2 tons of CO2 into the atmosphere. Polystyrene, the primary material used for producing fashion window mannequins at La ROSA, is a completely recycled and recyclable plastic, normally used in the food packaging industry for film or bowls. It is non-toxic, resistant, anti-shock and incredibly durable.

Certified Made in Italy


La ROSA has been certified by the INSTITUTE FOR THE PROTECTION OF ITALIAN MANUFACTURERS, as a company deserving of the brand 100% Made in Italy (System IT01, 100% QUALITY OF ITALIAN ORIGIN).

La ROSA’s fashion window mannequins are made entirely in Italy, produced with Italian semi-finished products, constructed with natural, high quality, first-rate materials and made with designs and plans exclusive to the company, and adopting traditional, artisan working methods, typical of Italy.


Sponsored by the English brand Marks & Spencer in 2011 and 2012, La ROSA is recognized as a unique producer of fashion display mannequins, which operates in full compliance with the environment and the safeguarding of its workers. e.